Legal Notice
Our experience is not a sweepstake, lottery, or gambling product.
This page explains, in line with broad international consumer and promotional guidelines, how Lucky Little Devil keychains, free magic links, and marketing gifts operate. Payments purchase merchandise and creative work—never a wager, lottery entry, or gambling stake.
What this offering is
- We sell physical Lucky Little Devil keychains as collectible merchandise. Your payment buys the keychain itself, contributes to future keychain designs, and includes access to our newsletter.
- A subscription is for receiving “One Good Thing,” our daily newsletter highlighting recent, humanity-advancing developments. Any digital experiences connected to a keychain are provided as complimentary entertainment linked to the product you purchased, and the magic link included with a subscription payment is free.
Not a sweepstake, lottery, or gambling
- No wager, stake, or bet is accepted, and no gambling operator relationship is created.
- There is no paid draw, lottery, sweepstake, or pooled consideration. Purchase of a keychain does not improve or alter the promotional reward opportunity.
- Participation in the digital experience is not conditioned on paying money or providing anything of value beyond the keychain purchase itself.
How payments are treated
- Keychain payments are for the keychain and for supporting the next keychain design and associated creative work.
- Payments do not increase or change any outcome inside the digital experience and do not purchase any reward outcome.
- The subscription payment is for the “One Good Thing” newsletter. Magic links are promotional and provided without additional charge.
Magic links
- Magic links are complimentary promotional extras. They are not sold as standalone reward entries and are not priced separately from the newsletter.
- Using a magic link does not involve paying money, staking value, or exchanging consideration.
Gift cards and promotional items
- Gift cards are distributed by us as complimentary promotional gifts to market and promote the product.
- Gift cards are not sold, are not a reward pool funded by player payments, and are issued at our discretion as marketing gifts.
- No purchase is required to be eligible to receive a marketing gift where applicable by local law, and gifts may be limited or unavailable where prohibited.
Eligibility and compliance
- Participation in any digital experience linked to a keychain is void where prohibited by law and is subject to local age and jurisdictional restrictions.
- Users are responsible for ensuring their participation complies with local laws that apply to them.
- We reserve the right to suspend access or refuse distribution of promotional items where compliance cannot be verified.
Informational notice
- This page is provided to explain how the offering is structured and should be read together with any local notices that apply to you.
- It is not legal advice. Where local regulations impose additional requirements, those requirements will control.
No financial return or investment
- The keychain purchase is not an investment and does not create any expectation of financial gain, profit sharing, or dividends.
- Resale value, if any, is solely determined by secondary-market demand outside of our control.
Contact
- If you have questions about this notice or need to raise a compliance concern, ask Lucky (the helper in the bottom-right of the site) and follow the guidance provided there.